Tuesday, June 2, 2015

Project B @ Sentul Raya Boulevard

Project B is a new eatery that encapsulates the soul of social enterprise - it marks the first F&B initiative by Malaysia's Dignity For Children foundation, which has worked for the past 12 years to help underprivileged children break the cycle of poverty. At Project B, all proceeds go to the foundation's education & training programmes; read more about Dignity For Children here.

This has the feel of a real neighbourhood space, brightly lit & crowd-friendly, with office workers from nearby strolling in for lunch & residents from elsewhere in Sentul stopping by for dinner. Project B is staffed mainly by older students from Dignity For Children - part of an effort to equip them with work experience & skills. An energetic team, enthusiastic to learn & please.

The focus for food is fried chicken - customers can have fun trying three varieties: The 'Signature Crunch,' two pieces of crispy buttermilk-coated chicken with chicken-salt crinkle fries & coleslaw; the Malaysian hot-&-spicy berempah with flavourful nasi lemak; or the Korean sweet-&-sticky with kimchi jjigae stew (each set is RM15 with a soft drink). Chicken wings are also available, with a buffalo or a Thai-inspired sauce. All coffee is RM6 per cup, whether you have an iced latte or a local 'Kopi B.'

Eat Drink KL is thrilled to be involved in a small way in Dignity For Children's work. Dignity For Children is one of our two co-beneficiaries for the month of June through the Eat Drink KL mobile app. For every transaction made through this app, participating restaurants in this app will contribute at least 20 sen to Dignity For Children & our other co-beneficiary, The Nasi Lemak Project (a youth-driven initiative to help feed the homeless & others in need).

Project B
25-G Jalan 11/48A, Sentul Raya Boulevard, Kuala Lumpur. Open daily, 11am-10pm

The Eat Drink KL mobile app is now available, connecting restaurants & customers to promote a positive spirit of community.
Every restaurant on this app rewards users with a 6 percent discount, instantly & conveniently, everyday, all day long. 
In return, users share photos of their experiences at these eateries, creating a new community of restaurant lovers.
For every transaction, at least RM0.20 will be channelled to a charity of the month.

Stay up to date: The Eat Drink KL newsletter is sent by email to subscribers every Monday; it's the Klang Valley's foremost weekly round-up of new restaurant openings, F&B promotions & other tasty tidbits.
Subscribe to Eat Drink KL Weekly for free via this following link: 
Note to subscribers on Gmail: The newsletter will be in the Promotions folder of your inbox.

Check out the latest edition of Eat Drink KL: 100 Favourites, with 100 recommended restaurants for May-August 2015. This eBook is available to read or download at this link: http://eatdrinkkl.cld.bz/2015 
Check out EAT DRINK, a new F&B website jointly run by The Expat Group (TEG) & Eat Drink KL. This website features all of our up-to-date reviews, plus exclusive weekly articles & a searchable database on restaurants in KL & Selangor: EatDrink.my

18 comments:

  1. I love the chickens on the wall! :)

    ReplyDelete
    Replies
    1. Linda: it's a nice, warm splash of colour! :)

      Delete
  2. Looks like a great spot and certainly a worthy cause to support.

    ReplyDelete
    Replies
    1. The Yum List: the kids here all were lovely and very diligent and enthusiastic :)

      Delete
  3. Very creative, the scrabble wall. Oooo...I love the colonial design of the building! I'll have the nasi lemak, old traditional kampung me! :D

    ReplyDelete
    Replies
    1. Suituapui: haha, yeah, the scrabble/crossword wall is kinda cool ... and they definitely chose a nice building for this :) i couldn't resist the nasi lemak either, and it goes well with the fried chicken! :)

      Delete
  4. Saw this on their Instagram... what a good initiative!

    ReplyDelete
    Replies
    1. Baby Sumo: yes, hopefully it'll do very well and succeed in its mission! :)

      Delete
  5. Project B, with such good intentions, is a worthy project to support!

    ReplyDelete
    Replies
    1. Contact.ewew: yup ... and i'd happily support the idea of serving different varieties of fried chicken too, heheh! :D

      Delete
  6. Replies
    1. Ken: glad you think so too! :)

      Delete
  7. omg! the chicken looks awesome. Im dying of hunger right now!! hahaha

    ReplyDelete
    Replies
    1. Ciki: go get your hands on some ayam goreng now! :D

      Delete
  8. I have been sore throat for few weeks, I want to eat fried chicken.... :(

    ReplyDelete
    Replies
    1. CK: aiyo ... hopefully you'll get well by this weekend, then can go get a big plate of fried chicken, ya...

      Delete
  9. I can't think any reason why I shouldn't pay this place a visit. They have good initiative and serve my fav FRIED CHICKEN!

    ReplyDelete
    Replies
    1. Choi Yen: heheh, hope you enjoy the FRIED CHICKEN!!! :D

      Delete